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Embrace Iowa is a joint project between ICAA, a 501c3 organization, and the Des Moines Register. The Des Moines Register takes a leadership role in sharing the real life stories of Iowans who are struggling to meet their most basic needs and educates the people of Iowa about the barriers and struggles the families are facing. Poverty is a complex issue, but through Embrace Iowa, the Des Moines Register helps explain the difficulties some families face in their efforts to improve their lives. With the knowledge Iowans have gained through Embrace Iowa, they respond with a generous spirit by financially supporting Embrace Iowa.
During the 2020-2021 campaign, Embrace Iowa raised a record-breaking $407,000. These funds will assist an estimated 800+ families. Please note that any new donations for Embrace Iowa will now go toward the 2021-2022 campaign. Funds from the new campaign will be available to Iowans in December 2021.
The impact of Embrace Iowa is incalculable. For many Iowans these funds will assist removing a barrier preventing them from improving their life. A family may need a car repair to get back and forth to work and/or school or a bed for a good night’s sleep, making work or school a better experience.
Be on the lookout for stories about Embrace Iowa in the Des Moines Register starting on Thanksgiving Day! We will also be sharing these stories on our Facebook and you can access them on our Embrace Iowa Stories page.